We had to choose a brand corresponding to the given photographs and then design an advertising campaign by creating various materials.
We chose the brand ‘Les Petits Baroudeurs,’ a brand offering hiking clothes for children and toddlers. We selected it because we found it very much in line with the themes depicted in the photos: hiking, childhood, exploration, nature.
My goals.
To create a common universe for several photographs.
To adapt communication to the brand's values.
Design multiple advertising posters.
And the result ?
We chose to keep it simple by including only essential information, which is the name of the garment and its price. We integrate the clothing as a natural element of the environment.